About Us

EQIQ partners is a executive management consulting organization of seasoned experts in technology business development,marketing, product management, product marketing, channels and more.

What We Do

Both large corporations and young companies require flexible access to leadership resources on-demand within their own budget control and without having to establish full-time employees. Below are a few of the areas that EQIQ provide help and leadership for.

Go-To-Market Strategy

Assessment and development of all points GTM strategy including demand generation / awareness, routes-to-market engagement focus, sales enablement tools plan and ecosystem development requirements.

Sales Enablement

Development of core sales kit / play book including a) 1st call customer deck, b) batltlecards, and more.

Team Leadership & Transformation

Interim marketing and product management leadership including building out of virtual resources and hiring FTE to create the foundational assets for young companies or corporations business units.

Positioning & Messaging

Development of clear, unique and compelling company and product positioning with objectives of de-positioning competitors.

Highly Experienced Team

Gary Lyng

General Partner & Founder

Gary Lyng is an innovative and inspiring marketing and product leader with 20+ years of extensive experience and success in delivering industry disrupting enterprise products. A Proven change-agent, defining and executing 360 degree go-to-market, accelerated revenue growth attaining market leadership with significant market buzz.

Vince Mendillo

General partner & Co-founder

Vince Mendillo is a senior Software and Technology Executive with 25 years in Fortune 50 and start-up companies leading strategy, product management, engineering, and proven multibillion-dollar P&L management. Experienced with entire product and development lifecycle from concept to release having shipped over 20 global, innovative, and category defining commercial enterprise products and platforms at scale.

Experience, Insight, Execution

Our team have a wealth of experience having worked in many functional and leadership areas at some of the best and market leading companies


Insights Blog

3 Small Aspects Of ‘Customer Experience’ That Make A Big Competitive Difference

The definition of customer experience––or, CX––can be difficult to pin down. It means different things to a customer than it does to a seasoned vendor, for example. Some think of it as encompassing only the check-out experience; others conceive of it as more holistic, where the environment of the store or site, its layout, and […]

Igniting brand growth via emotional connections

Igniting Brand Growth Via Emotional Connections

A Leaders’ Emotional Intelligence

“Touch a persons brain they’ll remember for a a while, Touch a persons heart they’ll remember forever”​ – Gary Lyng The sixth U.S President, John Quincy Adams spoke many memorable quotes, however there is one that stands out most demonstrating emotional insight, and the understanding of real leadership. When I first read this quote below, […]